Insights

Customer Loyalty Surveys for Website Content

web admin - Wednesday, August 27, 2014

People tend to take a company’s claim to be customer centric with a grain of salt, testimonials can help a little but everyone knows that testimonials are unlikely to be representative of the company’s customer list.

We overcome this problem by using a consultant who specializes in Loyalty management to conduct Net Promoter Score surveys for clients to use on their website and other publicity materials. The NPS survey, which is used by most of the world’s leading companies, measures the proportion of customers who are loyal and who are not.

If the survey results are positive (a high number of loyal customers) then the result can be a powerful, and believable, addition on the website. If the result is not positive then the study results will provide information that you can use to improve your relationship with your customers.

The study costs $500 as a stand-alone service and $250 when bundled with any other Business Technology Insight service.

Please contact us for further details and to discuss ways in which we can help you “turn technology into productivity”

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